23 Nov

Thanksgiving-Eve Marketing News You Can Use

Thanksgiving is a time to be grateful for what you have. It’s also a good time to work on getting more… business that is.

Here are some helpful business marketing articles I’ve found interesting:

Measuring Offline Vs. Online Word-of-Mouth Marketing

Five New Online Tools for Finding Local Customers

Social Media: 4 Simple Principles To Convert the Harshest Critics

The Lede: 7 Writing and Marketing Links You Don’t Want to Miss

If you use WordPress to design your own website, checkout Premise:

Get Premise Ultimate for only $95.

Copyblogger Media just released version 1.2 of their Premise landing page software for WordPress, and it includes lots of cool new features and refinements.

Most impressive of all is the introduction of an innovative 8th landing page type — the social sharing page.

Premise Ultimate usually goes for $165, as it gives you:

1. All the landing pages you can build
2. Use on as many domains as you want
3. Access to ongoing optimization seminars
4. Copywriting advice from inside WordPress
5. 1,100+ custom graphics by Rafal
6. Unlimited technical support
7. Unlimited updates (you’ll thank yourself for this next year)

During their Thanksgiving sale, you can get Premise Ultimate for only $95. Yes, really.

Just use the code THANKS when you check out and you’ll save $70 on the best landing page software available for WordPress.

This deal ends promptly at 7:00 pm Pacific time on Monday, November 28, 2011. Hurry up and get Premise Ultimate before they come to their senses!

Blogging to promote business. Business Practices Helpful Hints Marketing 101 Online Marketing Search Engine Optimization (SEO) Technology Website Design WordPress
20 Nov

Helpful Articles with Marketing Tips for the Holidays

The holidays are upon us. It’s never too late to improve your business. Here are a series of articles I found that relate to helping you and your business succeed.

I regularly check out RSS feeds from Entrepreneur Magazine and other business related sites. Topics will range from running your business to marketing, social media, website design and blogging.

Check back often to my blog. You never know what you will find.

Enjoy reading these articles this Thanksgiving week.

Seven Easy Tweaks to Turn Your Site into a Holiday Sales Machine

Brian Solis on Five Common Social Media Mistakes and How to Avoid Them

More Small Businesses Extol the Benefits of Social Media

Social Media and Content Marketing

How to Create a Google+ Business Page

I believe blogging is an excellent way to increase traffic to your business website. The following books can help.

5 Good Kindle Books For New Blog Owners

Why not buy yourself or someone you love a Kindle Touch for the holidays.

Blogging to promote business. Business Practices Helpful Hints Marketing 101 Online Marketing Website Design
14 Nov

Important Marketing Information You Need to Read

Start the new week right by reading the following articles to help get your business on the road to success. They are from the last two weeks and cover everything from business to tech, with some fun things thrown in too.

All articles are from Mashable Social Media. Enjoy.

45 New Digital Media Resources You May Have Missed

62 New Digital Media Resources You May Have Missed

Mashable Weekend Recap: 26 Stories You May Have Missed

Mashable Weekend Recap: 30 Stories You May Have Missed

Marketing 101
31 Oct

Marketing Success is Inevitable

When you take the time to work on your business marketing on a regular basis, you will succeed.

MarketingI’ve been in business over 30 years and am forever reading up on the latest trends in online business and marketing. I’ve found I must constantly “update” my marketing ideas in order to keep up.

Teach yourself how to promote your products and services. There’s a wealth of information online. The more you read, the better able you will be to figure out what works for you.

Be careful of what you read

Always be aware that there are many people promising you success and wealth, as long as you buy their product or service. Make sure you are not throwing your money away. A little research goes a long way in being web savvy and avoiding scams.

Take Action

Sitting by the phone waiting for it to ring is not a good option. But it is easy to do.

Instead, check out these interesting articles and get started on increasing your business today.

56 New Digital Media Resources

25 Stories You May Have Missed from Mashable

57 New Digital Media Resources

Find Creative Juices on Facebook and Twitter. See sidebar for links.

Don’t forget to “like” me on Facebook. Sign up for my FREE e-Newletter too.

Email Marketing by Constant Contact makes it easy to connect with your customers. Try it FREE for 60-Days.

Marketing 101 Online Marketing
17 Oct

9 Tips on Promoting Your Business for the Holidays

Halloween is almost here. Do you have your costume yet? How about plans to escape trick or treaters?

Most importantly, what are your plans for promoting your products and services for the all important holiday season?

Here are some tips to get your name out there this holiday season.

  1. Blog about how your product, service, or industry will help your clients/readers.
  2. E-mail your newsletter with tips related to your products or services. Try Constant Contact or MailChimp for a simple email solution.
  3. Update your website with specials. Make sure these specials will really benefit your customers and not just you. Explain how these benefits will help your customers.
  4. Add testimonials to your product pages. Don’t make them up, though.
  5. Use Twitter to build buzz.
  6. Create a contest or auction and promote it regularly.
  7. Set up a Facebook business page with fun facts and tips.
  8. Spread the word on LinkedIn to reach more businesses.
  9. Advertise online using Google’s AdWords or FaceBook Ads. You can set how much you want to spend. Make sure your ads go to optimized landing pages.

Be sure to read the following for more information:

5 Holiday Marketing Ideas to Boost Sales

What are you planning to do to promote your business?

Don’t forget to “like” me on Facebook. Sign up for my FREE e-Newletter too.

Advertising Business Practices Helpful Hints Marketing 101 Online Marketing
25 Jul

6 Easy Steps to Creating iPhone and iPad Shortcut Buttons

All the book reading apps from Kobo, Kindle, Nook (Barnes & Noble) and Google were updated.

The result is that the “buy” buttons that linked to their web stores have been removed. This has been an ongoing controversy ever since Apple changed their policy about in-app purchases.

It turns out that all e-booksellers would rather delete the in-app purchase button rather than pay Apple 30% for each purchase.

An Easy Solution

There’s an easy and pain-free way to set up your own bookstore app button that’s at least as good as, if not better than, the button in each app.

  1. Go to Safari and find the website for Kindle Books, Nook Books, Kobo Books, and Google Books. Of course you’re doing these one at a time.
  2. When you get to the page you desire, click the “bookmark” button at the top of your iPad browser or the bottom of your iPhone browser. It is a little box with a curved arrow.
  3. Select “Add to Home Screen”.
  4. Edit what you want the icon to say and press “Add”.
  5. An icon for the website will show up in your browser. Amazon’s icon looks the best.
  6. Just place this icon next to the original reader app and you’re done.

You can read your books in the Kindle, Nook, Kobo, Google app as before. And when you want to buy a book, click on the new icon bookmark you created and you will instantly get to the same place the original in-app button sent you.

Update 8/10/11: Today Kindle released a “Cloud Reader”. It is an html5 version of their Kindle reader. You can go to Safari on your iPad and visit www.amazon.com/cloudreader. It works just like the Kindle app with the addition of a link to the Kindle eBookstore. Plus you can create an icon for your home screen. I assume an iPhone version will be coming soon. Also Nook is working on a similar “web app”.

Apple Apps iPad iPhone Technology
15 Jul

The Ultimate Guide to Free Fonts Online

In the beginning, there was Compugraphic

Once upon a time, in the late 1970’s, I used to run a typesetting machine. It was an old Compugraphic Imagewriter, a blue electronic box with a typewriting keyboard and a display screen consisting of a single line of type. The type was all caps. A simple arrow let you know if the type was in lower or upper case.

To typeset a job you had to visualize the entire layout in your head. Or you could sketch it out, if you were so inclined. And here’s the fun part, every time you wanted to change the font, you had to open the machine and change a film strip. Each font was on a different film strip, which had to be carefully attached to a roller of sorts. And they were expensive.

What you got was all there was

Even more fun, there was no memory beyond what you were currently working on. As soon as you set the machine to process the text to film or photo paper, it was gone. Yes, GONE.

Once a job was printed out it could be pasted up on a job board, using hot wax. Corrections and changes had to be entirely re-typed and pasted up.

Typesetting was a sought after specialty

For graphic design companies this was great news. It meant few people would be able to design, typeset and create their own ads, flyers, forms, brochures, business cards, etc. When you wanted these products you would visit the printer or graphic arts studio.

Today, free templates seem to be everywhere

Times have changed. Now all you have to do is turn on your iMac or similar PC type machine, select any one of hundreds or thousands of free templates and “create” your own, unique artwork. Changes are easily made and printing is at a touch of a button. Just remember, though. Free is not always better. If you truly want a professional, unique website, logo or design project, call Chuck at 310-791-5803. Just saying.

What is a font?

The dictionary describes a font as “a set of type of one particular face and size”.

Fonts are a breeze. Hundreds are included free with almost any program and thousands are available online, also for free. Just search and download.

Here are just some of my favorite places for finding free type fonts. Most have Windows and Mac versions.

When using free fonts make sure you read the licensing agreements. A lot of these fonts are available for personal, not commercial use.

The very popular Doris Day font

Free Doris Day Font

Everybody loves Doris Day. The 1950s was a great time. Business was booming, as were babies. I was born in that era. Relive the nostalgia of the 1950s with a perky script font that says Doris Day.

Download the Free Doris Day font here (for both Mac and PC).

A boatload of other free typefaces

Daily Free Fonts The free font archive (TTF fonts for free and cool fonts)!

Famous Fonts Lot of famous fonts from TV, Movies, Music, Publications, Games, Companies, Automobiles, Sports and more.

Fontspace Free fonts from designers around the world.

MadTuts Fonts and inspiration for designers.

SearchFreeFonts The name says it all.

Urban Fonts Lots of free fonts for your use.

dafonts A great collection of free fonts covering many themes.

1001 Free Fonts You’ll never run out of fonts at this site.

Let me know if you have a favorite free font website.

Sign up for our free Juicy Newsletter. Look for lots of fun, useful and fabulous tips on graphic design, marketing and business.

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Design Graphic Design Helpful Hints Website Design
05 Jul

How to Make Money Online in 5 Easy Steps

I have been a graphic designer and writer for over 30 years. Creative Juices was born in 1981. And in spite of the changing design field with the introduction of e-lectronics and computers, starting a business of any kind takes lots of hard work and perseverance. But with that said…

Starting your own online business is as easy as starting a blog.

This will not make you rich overnight, unless you get lucky. But you can bring in extra cash with a little effort by following these 5 simple steps.

  1. Start a blog in a niche you love. Make sure it is something you’re passionate about. I highly recommend using WordPress.org to create your blog. Because it’s self hosted you have complete control.
  2. Create unique, killer content. By killer I mean highly relevant and helpful content that people will search out and read.
  3. Sign up with Google for their free analytics, AdSense and keyword tools.
  4. Apply for affiliate programs like LinkShare or Commission Junction and sell other people’s products by placing ads on your site or reviewing products.
  5. Create your own products or services and sell it on your site and through affiliate programs. This could be anything from eBooks to T-shirts. Also check out Zazzle and Cafe Press to create products for sale. It’s free to sign up.

See how easy that was? Again, you will not make millions doing this. But some people have been know to make six figures a year with their online businesses.

If you have any ideas on making money online the easy way, let me know.

And don’t forget to sign up for my semi-regular newsletter for fun and helpful tips on marketing your new and small business, online or otherwise.

Sign up for our Email Newsletter
For Email Marketing you can trust

 

AdSense Blogging to promote business. Business Practices Helpful Hints Marketing 101 Online Marketing WordPress
21 Jun

Easy AdSense is Reset When You Install New Themes

The Easy AdSense Plugin for WordPress is a great way to add your AdSense code to your self-hosted WordPress site. It’s easy to use and is often updated. You just need to generate the code first with your Google AdSense account and copy and paste it into the plugin.

Changing themes could wipe out your AdSense codes.

If you use the Easy AdSense Plugin and change or update your WordPress theme, the Easy AdSense Plugin returns to default settings and erases all your codes.

It’s important that you check on this. Failure to do so could result in lost income.

At least that has been my experience when using Artisteer 3.0 for the Mac to create my themes. I have not attempted to test this with other themes and would welcome other people’s experiences.

The only thing to do if this happens is to go back into your AdSense account and copy and paste all the original codes again. This would be a great time to update your AdSense ads if they’re not performing well.

AdSense Helpful Hints Online Marketing
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