Marketing 101 ::

Archive for Marketing 101 – Page 2

Business Success is Inevitable if You Know How to Market Yourself

Owning your own business can be fun and exciting. Often it’s a challenge, especially if you do it all yourself. You have to offer the best products or services at a price people want to pay. You also have to differentiate yourself from the herd of other similar businesses. Promoting or marketing your business is a daily job you can’t ignore.

It’s hard to keep up with the latest news on marketing. This is my attempt to help you by listing the latest articles I’ve found on Tech, Business, Social Media and Marketing. Enjoy.

Check these articles out:

Mashable Weekend Recap: 38 Stories You May Have Missed

The Top 10 Business Plan Mistakes

How to Streamline Site Navigation to Attract and Retain Customers

46 New Digital Media Resources You May Have Missed

How to Sell Anything Using Social Media

33 New Digital Media Resources You May Have Missed

If you have any questions on social media marketing or promoting your business, feel free to give me a call at 310-791-5803 or send me an email.

29 Nov

6 Helpful Business Tips for Success

This is part of my new series of article collections. I regularly read the latest RSS feeds from blogs related to business marketing, such as Entrepreneur, Blogging Tips, Anthony Morrison and ProBlogger. In today’s busy world it’s often difficult to find time to read.

But modern technology came to the rescue. I have my iPhone, iPad and Kindle to help me catch up with my daily search for news. My favorite place to read is while exercising on the StairMaster at the gym. Every day I climb and read for an hour. Not only do I stay healthy but I get to read uninterrupted.

The following articles cover ways to be a successful business owner by boosting year end sales, how to utilize Google+ pages for your company, how to store your data in the cloud, how to advance your website’s SEO (search engine optimization) through social marketing, and how to stay out of trouble if you’re a blogger. Let me know what you think.

Find Creative Juices on Facebook and Twitter. See sidebar for links.

Don’t forget to “like” me on Facebook. Sign up for my FREE e-Newletter too.

Email Marketing by Constant Contact makes it easy to connect with your customers. Try it FREE for 60-Days.

Blogging to promote business. Business Practices Graphic Design Marketing 101 Online Marketing Search Engine Optimization (SEO) Website Design

23 Nov

Thanksgiving-Eve Marketing News You Can Use

Thanksgiving is a time to be grateful for what you have. It’s also a good time to work on getting more… business that is.

Here are some helpful business marketing articles I’ve found interesting:

Measuring Offline Vs. Online Word-of-Mouth Marketing

Five New Online Tools for Finding Local Customers

Social Media: 4 Simple Principles To Convert the Harshest Critics

The Lede: 7 Writing and Marketing Links You Don’t Want to Miss

If you use WordPress to design your own website, checkout Premise:

Get Premise Ultimate for only $95.

Copyblogger Media just released version 1.2 of their Premise landing page software for WordPress, and it includes lots of cool new features and refinements.

Most impressive of all is the introduction of an innovative 8th landing page type — the social sharing page.

Premise Ultimate usually goes for $165, as it gives you:

1. All the landing pages you can build
2. Use on as many domains as you want
3. Access to ongoing optimization seminars
4. Copywriting advice from inside WordPress
5. 1,100+ custom graphics by Rafal
6. Unlimited technical support
7. Unlimited updates (you’ll thank yourself for this next year)

During their Thanksgiving sale, you can get Premise Ultimate for only $95. Yes, really.

Just use the code THANKS when you check out and you’ll save $70 on the best landing page software available for WordPress.

This deal ends promptly at 7:00 pm Pacific time on Monday, November 28, 2011. Hurry up and get Premise Ultimate before they come to their senses!

Blogging to promote business. Business Practices Helpful Hints Marketing 101 Online Marketing Search Engine Optimization (SEO) Technology Website Design WordPress

20 Nov

Helpful Articles with Marketing Tips for the Holidays

The holidays are upon us. It’s never too late to improve your business. Here are a series of articles I found that relate to helping you and your business succeed.

I regularly check out RSS feeds from Entrepreneur Magazine and other business related sites. Topics will range from running your business to marketing, social media, website design and blogging.

Check back often to my blog. You never know what you will find.

Enjoy reading these articles this Thanksgiving week.

Seven Easy Tweaks to Turn Your Site into a Holiday Sales Machine

Brian Solis on Five Common Social Media Mistakes and How to Avoid Them

More Small Businesses Extol the Benefits of Social Media

Social Media and Content Marketing

How to Create a Google+ Business Page

I believe blogging is an excellent way to increase traffic to your business website. The following books can help.

5 Good Kindle Books For New Blog Owners

Why not buy yourself or someone you love a Kindle Touch for the holidays.

Blogging to promote business. Business Practices Helpful Hints Marketing 101 Online Marketing Website Design

14 Nov

Important Marketing Information You Need to Read

Start the new week right by reading the following articles to help get your business on the road to success. They are from the last two weeks and cover everything from business to tech, with some fun things thrown in too.

All articles are from Mashable Social Media. Enjoy.

45 New Digital Media Resources You May Have Missed

62 New Digital Media Resources You May Have Missed

Mashable Weekend Recap: 26 Stories You May Have Missed

Mashable Weekend Recap: 30 Stories You May Have Missed

Marketing 101

31 Oct

Marketing Success is Inevitable

When you take the time to work on your business marketing on a regular basis, you will succeed.

I’ve been in business over 30 years and am forever reading up on the latest trends in online business and marketing. I’ve found I must constantly “update” my marketing ideas in order to keep up.

Teach yourself how to promote your products and services. There’s a wealth of information online. The more you read, the better able you will be to figure out what works for you.

Be careful of what you read

Always be aware that there are many people promising you success and wealth, as long as you buy their product or service. Make sure you are not throwing your money away. A little research goes a long way in being web savvy and avoiding scams.

Take Action

Sitting by the phone waiting for it to ring is not a good option. But it is easy to do.

Instead, check out these interesting articles and get started on increasing your business today.

The Ultimate Measure of Marketing Success

56 New Digital Media Resources

25 Stories You May Have Missed from Mashable

57 New Digital Media Resources

Find Creative Juices on Facebook and Twitter. See sidebar for links.

Don’t forget to “like” me on Facebook. Sign up for my FREE e-Newletter too.

Email Marketing by Constant Contact makes it easy to connect with your customers. Try it FREE for 60-Days.

Marketing 101 Online Marketing

17 Oct

9 Tips on Promoting Your Business for the Holidays

Halloween is almost here. Do you have your costume yet? How about plans to escape trick or treaters?

Most importantly, what are your plans for promoting your products and services for the all important holiday season?

Here are some tips to get your name out there this holiday season.

Blog about how your product, service, or industry will help your clients/readers.
E-mail your newsletter with tips related to your products or services. Try Constant Contact or MailChimp for a simple email solution.
Update your website with specials. Make sure these specials will really benefit your customers and not just you. Explain how these benefits will help your customers.
Add testimonials to your product pages. Don’t make them up, though.
Use Twitter to build buzz.
Create a contest or auction and promote it regularly.
Set up a Facebook business page with fun facts and tips.
Spread the word on LinkedIn to reach more businesses.
Advertise online using Google’s AdWords or FaceBook Ads. You can set how much you want to spend. Make sure your ads go to optimized landing pages.

Be sure to read the following for more information:

5 Holiday Marketing Ideas to Boost Sales

What are you planning to do to promote your business?

Don’t forget to “like” me on Facebook. Sign up for my FREE e-Newletter too.

Advertising Business Practices Helpful Hints Marketing 101 Online Marketing

16 Oct

You Must Promote Your Business Daily

Promoting your business should be your main focus on a daily basis. It’s not easy, especially if you are like me, a small entrepreneur with many hats to wear. (I wear my hats to keep warm, and pay the bills.)

I am constantly reading all the latest news feeds on marketing and sales, content creation and social media. Everything changes daily and it’s often difficult to catch up. I take my iPhone with me to the gym and read my Google RSS news feed while climbing the StairMaster at Ballys. Most evenings I scan the news feeds on my iPad while relaxing to mindless TV shows and playing toss with Lucy, my Chihuahua.

As part of my desire to provide helpful content to small businesses who are reading my exciting and very useful blog, I will be adding links to what I feel are helpful marketing and business advice on a regular basis.

Check these out.

What do you do to promote your business? Spread the word here. Don’t forget to follow me on Facebook. Oh, and sign up for my newsletter. It’s there in the sidebar. Do it now. Please.

Business Practices Helpful Hints Marketing 101 Online Marketing