Archive for Creative Juices

07 Jan

Creative Juices 29th Anniversary

Today marks the 29th anniversary of Creative Juices. We have seen many changes in the graphic arts industry. We have lived through the days of typesetting, paste up, hand inking, negs and veloxes. Then came the Mac and desktop publishing. Remember Pagemaker? Then came e-mail, the World Wide Web, Quark, Adobe and AOL. Now we have Twitter, Facebook, WordPress, Joomla, Drupal and of course the iPhone.

As technology changes Creative Juices changes too. We have many new services, including designing WordPress templates, Twitter backdrops, search engine optimization, marketing and blog copywriting. Of course we still do logo designs, brochures, websites, ads and printing. Don’t forget we can also host your blog or website and set up your domain name. I am in the process of converting my website and blog into a WordPress format. I will be adding new and exciting features which I will soon introduce. Look for more updates here.

As always, we are dedicated to giving our clients personalized, one on one service and free advice on how to improve your business image and online presence.

Feel free to call any time or stop by and visit (appointment required). Lucy the Chihuahua is always eager to greet you. Keep up on her latest musings at AllMyChihuahuas.com.

I thank all my past, present and future clients for their patronage and friendship and look forward to working with you all again in 2010 and beyond.

Creative Juices News
07 Jul

5 Easy Steps to Email Marketing

The hard part of email marketing is deciding to do it and then sticking with it. Here’s an easy plan to help you get started.

  1. Create a website. (Chances are you already have one, but if not, check out Creative Juices for a custom site or you can opt for a template driven site.)
  2. Sign up with an email company such as Express Email Marketing or Constant Contact.
  3. Add a sign-up form to your website to collect e-mail addresses. Offer something free.
  4. Add your current client database to your new e-mail marketing account. Remember though, spamming your clients is a big no no. Don’t Spam. And always give an opt out.
  5. Pick a template, customize it, and write exciting and helpful copy for your first e-mail campaign. Be sure to tell a bit about yourself and include your phone number, link to website and call for action.

Or you could just hire someone like Creative Juices to do all this for you. How easy is that?!

Advertising Business Practices Marketing 101 Search Engine Optimization (SEO)
02 Mar

10 reasons to start your own online business.

Out of work? Now’s the perfect time to become an entrepreneur. Just find the right niche, something you feel passionate about, and get started.

  1. Starting your own business is fun.
  2. You can make money.
  3. Express your ideas.
  4. No boss to fire you.
  5. Make your own hours.
  6. Did I mention it can be fun?
  7. You can make lots of money.
  8. Relatively small start up costs.
  9. Little to lose and a lot to gain.
  10. Contact Creative Juices to find out all you need to know on getting your website up and running.
Business Practices
19 Jan

A creative answer to the recession.

Creative Juices Announces an Exciting Move
A Newly Remodeled Home Office with Direct Entrance

Redondo Beach, CA – Effective February 2, 2009 – The clever people at Creative Juices have found a way to save thousands of dollars a year and better serve their clients. They have created a beautiful new office space in the home of entrepreneur Charles Feldman.

A little used room has been converted into a state of the art work environment. As of February 1 you will be able to experience the new “Juice Factory”, where creative ideas happen. No more climbing stairs. Enter directly through brand new French doors. And there you are.

If you’re currently renting an office space and don’t really need to, you may want to consider using your home to run your business. Why pay for two high speed internet services? And rent, utilities, gas, insurance, etc. During a recession is makes great business sense to downsize and survive.

And by switching to an online phone service like Vonage you can keep your telephone number and keep on going.

Business Practices
24 Nov

Now's the time to promote your business!

The economy really sucks. Big time. You need to save money and advertising your business seems like a good place to cut back.

Wrong. Just the opposite is true. Now is the time to do whatever you can to promote your business. You certainly don’t want people to forget about you. If you are advertising in a newspaper or magazine on a regular basis and suddenly disappear, people may think you’ve gone out of business.

I’ve been advertising my Creative Juices business in the Easy Reader for over 15 years. In my experience, people remember these little ads. They may not remember whether it was in the Easy Reader or the Beach Reporter, but they remember. Some have even clipped the ad and saved it for years until they finally needed my services.

So advertising does pay.

Other ways of getting new business are:

  • Updating (or creating) your website.
  • Add a link to your website for a newsletter.
  • Create a regular newsletter, kind of an eBlast (include useful info and perhaps a special offer).
  • Write a blog about your business.
  • Join a networking group (either in person or online).
  • Write an article about your business and submit it to a local paper.
  • Hire someone to do all of the above.

The bottom line is that you must always be visible to your potential customers. By not promoting your business you cease to exist.

Advertising Blogging to promote business. Business Practices Marketing 101

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