Bar codes are so yesterday. Now we have these new, two dimensional QR-codes. QR means Quick Response, termed by Denso Wave, because these codes are designed to be scanned electronically at a high speed. They originated in Japan and are spreading throughout Europe and now the US.
This is perfect for mobile phone applications. Just place the code on a printed ad, business card, your website, a T-shirt, sign, bus stop, or just about anyplace. Then point your phone, scan instantly and get the message. If you have an iPhone I recommend inigma for reading QR-codes. It’s free and works rather well for me.
The idea is to get people to visit your website. You can promote a sale or special event. Highlight a new service. Start a contest. Create buzz.
What can you place in a QR code? Your website’s URL, a special landing page to promote a new service, telephone numbers, text messages, Vcard, or e-mail.
Create your own QR-code by following the link below. Or read more about this new phenomenon at Mobile-Barcodes.
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