Any kind of social networking involves sharing your “brand” with the world. You want to present your best image and you want people to recognize your company wherever you are.
So if you’re into twittering for your business, you really need to create a custom backdrop. It is the first thing people will see before they decide to follow you. So at the very least you should have your company logo and design/color scheme that matches your website. (What, you don’t have a website? Contact Chuck at Creative Juices immediately.)
Besides building on your brand, your custom twitter backdrop also allows you to give more contact information on yourself and your company, beyond the 160 characters twitter allows. That’s 20 characters more than an ordinary Twitter post. This is a great opportunity for you to show how professional and creative you really are. And it’s all free. Unless, of course, you hire someone to utilize their creative juices and create an outstanding twitter backdrop for you.
Today marks the 29th anniversary of Creative Juices. We have seen many changes in the graphic arts industry. We have lived through the days of typesetting, paste up, hand inking, negs and veloxes. Then came the Mac and desktop publishing. Remember Pagemaker? Then came e-mail, the World Wide Web, Quark, Adobe and AOL. Now we have Twitter, Facebook, WordPress, Joomla, Drupal and of course the iPhone.
As technology changes Creative Juices changes too. We have many new services, including designing WordPress templates, Twitter backdrops, search engine optimization, marketing and blog copywriting. Of course we still do logo designs, brochures, websites, ads and printing. Don’t forget we can also host your blog or website and set up your domain name. I am in the process of converting my website and blog into a WordPress format. I will be adding new and exciting features which I will soon introduce. Look for more updates here.
As always, we are dedicated to giving our clients personalized, one on one service and free advice on how to improve your business image and online presence.
Feel free to call any time or stop by and visit (appointment required). Lucy the Chihuahua is always eager to greet you. Keep up on her latest musings at AllMyChihuahuas.com.
I thank all my past, present and future clients for their patronage and friendship and look forward to working with you all again in 2010 and beyond.
A lot of thought needs to go into designing your website before you put it online. Your website is who you are (or want to be). It’s often the first thing people see and learn about you and your business. It’s the first impression you give and you only have a few seconds to hook a potential client.
So here are some things to think about when setting up your website.
When in doubt, consult a web professional. I recommend the folks at the Creative Juices factory, primarily because that’s me. And advice is always free.
There’s no escape from the bad economic news, so try to ignore it for a few minutes. Here are some ways to clear your head and end the recession:
1. Spend money. If you’re employed and have some money to spend, why not treat yourself to something small. Then you’ll be helping the economy and keeping someone employed. And they will have money to spend, etc.
2. If you don’t have money, spend some time not worrying about it. Take a walk and exercise. Stop and smell the roses. Okay, so they’re not in bloom yet. But there are pretty flowers around. Smell them.
3. Take a few deep breaths and think how lucky you are to live in a relatively peaceful country.
4. Go to the library and read about something new. Get a few ideas on how you can improve your future. Explore the internet. People watch.
5. Start a new online business and become an entrepreneur. Call Creative Juices and get a logo design and website. By spending money at Creative Juices you will help Chuck earn a living and then he will spend money and the economy will recover. Amazing but true.
Keep in mind that your website is often the first impression people will have of you and your business or service. This is what potential clients will look at to get a sense of what they can expect when doing business with you.
While it’s true you can set up your own website using one of these free templates, keep in mind that everyone has access to those templates. Hundreds of other people could be using that same template. Your brand is what sets you apart from all the other businesses. By using a template you are erasing your brand recognition. This is not a good thing to do. Especially when today’s businesses need all the help they can get to stand out and survive.
It is far more important to have a unique brand image (including your logo on your website) than to save a few dollars. And unless you are a competent graphic designer, go to an expert. This is the only way to get a strong brand image that you can be proud of.